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2022-09-22 / Last updated : 2022-09-22 afujihara Beauty

Cosmetics Market in Japan to Grow 2.6% to 2.9 Trillion Yen, driven by Reward Demand and Revenge Consumption

Fuji-Keizai forecasted that the cosmetics market in Japan will grow 2.6% year-on-year to 2.9134 trillion yen in 2022. In 2022, sales of lip color, which had been struggling, exceeded the previous year’s level due to positive factors such as the calming of the infection situation and the easing of the mask-wearing policy since the spring. […]

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